How to Win Friends and Influence People

"It's brought up in the context of building connection, although the speaker also points out that simply using someone's name repeatedly can feel contrived if not done genuinely."

"The speaker mentions reading this book when he was young and that it greatly changed his life for the better. He also mentioned wanting his sons to read it and go to Dale Carnegie Institute programs."

"The guest highly recommends reading the Dale Carnegie book, mentioning the need to read it repeatedly to fully grasp and apply its principles, suggesting its value for personal development."