
Malcolm Gladwell's first book, published in 2000, which explores how small actions or ideas can spread and become widespread social epidemics. It introduces concepts like the Law of the Few, the Stickiness Factor, and the Power of Context.
My first book the tipping point.
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"Malcolm Gladwell, the author, explicitly mentions this as his 'first book' while discussing the evolution of his ideas over 25 years."





