Juju Muu is a brand of smelling salts, typically containing ammonia, designed to provide a strong, pungent odor that stimulates the respiratory system. Athletes, particularly powerlifters and strongmen, use smelling salts to enhance alertness, focus, and adrenaline before attempting heavy lifts or intense physical exertion. The sudden jolt helps to clear the head and provide a temporary boost in perceived strength and readiness.
ah this is uh Juju muu who is a real athletic freak who who uses these
""Joe Rogan introduces Juju Muu smelling salts, stating that they are used by athlete Juju Muu and are the strongest they've ever tried. He then encourages Andrew Huberman to try them to experience the adrenaline rush."