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Reframe is a mobile app designed to help individuals change their relationship with alcohol, whether that means moderating their drinking or achieving sobriety. It offers a personalized program based on neuroscience, including daily exercises, progress tracking, a supportive community, and educational content to help users build healthier habits.
there are apps, there's one called Reframe that I keep getting ads for on Instagram is sort of a a broadening.
""The speaker mentions "Reframe" as an app they "keep getting ads for on Instagram" in the context of new approaches to alcohol recovery beyond AA, indicating it's a specific product for changing drinking habits."